![]() And scribbling potential topics into random notebooks and post-it notes isn’t a fail-safe way to keep track of the social media posts you need to make. Reaching your social media marketing goals requires you to spend a ton of time and effort every day trying to come up with great social content ideas, even when you don’t feel inspired. Want more reasons to create a social media calendar? Well, here you go! 1. Until you realize that you’ll have to repeat this stressful process for their Twitter, Instagram, YouTube, Pinterest, Reddit, and LinkedIn accounts. Eventually, you figure something out and post it. To avoid getting fired on your first day, you log into the company’s Facebook account and spend the next 30 minutes frantically trying to come up with some mind-blowing content to post. You just started a job as a social media manager in a fast food restaurant, and throughout your onboarding session, your boss continually emphasized the importance of “going viral on social media right now!” Why should you use a social media content calendar? Your social media calendar can include one or several social networks, depending on the scope of your social media strategy. Links, tags and hashtags to be included in the post.The post’s copy and visual assets (images and videos).The social media platform and account where the post will be published. ![]()
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